JibberJobber, The Brand, And The Education Factor

JibberJobber, The Brand, And The Education Factor As I was designing the feature set of JibberJobber, about two years ago, I picked up a book on inventions. The book seemed to be about twenty years old but was written buy a guy in Colorado who worked in some kind of small business environment, meeting with tons and tons of inventors. One of the things that stood out was one of 10 critical points for a retail buyer, let me paraphrase: your product has to be something that people in the store can look at and say oh yeah, I know what that is! I need one! So, value proposition aside (although, its not really aside thats what the whole contest is about), heres another problem. Lets say that you get JibberJobber. You understand what it does, what the features are, what its all about. Theres still education needed, to compel you to actually use the system. Think about it many of you have been reading my blog for quite a while. I try and encourage you to manage your career. To take your future into your own hands. I want you to care more about your career and future more than anyone else. And JibberJobber is a great tool for that. Isnt it? Even so, with the constant encouragement, many of my blog readers are not JibberJobber users. There is an education issue, and its big. You dont need education on why to use toilet paper. You dont need education on why to use toothpaste, or a hair brush, or a TV, or anything like that. But you do need education on using, or buying JibberJobber. How can my brand upgrade change that? This contest is sponsored by: JibberJobber, of course! Deb Dib Personal Branding Expert for Senior Executives Walter Akana Career and Life Strategist and Personal Branding Expert Megan Fitzgerald Expatriate Career and Personal Branding Expert Louri Russel Boilard Executive Resume Writer and Career Psychologist/Counselor Makini Harvey Career and Resume expert An anonymous corporate sponsor donating The Planet Earth DVD Set Mark Hovind Job Bait: The #1 Way to Land 6 and 7 Figure Jobs New! JibberJobber, The Brand, And The Education Factor As I was designing the feature set of JibberJobber, about two years ago, I picked up a book on inventions. The book seemed to be about twenty years old but was written buy a guy in Colorado who worked in some kind of small business environment, meeting with tons and tons of inventors. One of the things that stood out was one of 10 critical points for a retail buyer, let me paraphrase: your product has to be something that people in the store can look at and say oh yeah, I know what that is! I need one! So, value proposition aside (although, its not really aside thats what the whole contest is about), heres another problem. Lets say that you get JibberJobber. You understand what it does, what the features are, what its all about. Theres still education needed, to compel you to actually use the system. Think about it many of you have been reading my blog for quite a while. I try and encourage you to manage your career. To take your future into your own hands. I want you to care more about your career and future more than anyone else. And JibberJobber is a great tool for that. Isnt it? Even so, with the constant encouragement, many of my blog readers are not JibberJobber users. There is an education issue, and its big. You dont need education on why to use toilet paper. You dont need education on why to use toothpaste, or a hair brush, or a TV, or anything like that. But you do need education on using, or buying JibberJobber. How can my brand upgrade change that? This contest is sponsored by: JibberJobber, of course! Deb Dib Personal Branding Expert for Senior Executives Walter Akana Career and Life Strategist and Personal Branding Expert Megan Fitzgerald Expatriate Career and Personal Branding Expert Louri Russel Boilard Executive Resume Writer and Career Psychologist/Counselor Makini Harvey Career and Resume expert An anonymous corporate sponsor donating The Planet Earth DVD Set Mark Hovind Job Bait: The #1 Way to Land 6 and 7 Figure Jobs New! JibberJobber, The Brand, And The Education Factor As I was designing the feature set of JibberJobber, about two years ago, I picked up a book on inventions. The book seemed to be about twenty years old but was written buy a guy in Colorado who worked in some kind of small business environment, meeting with tons and tons of inventors. One of the things that stood out was one of 10 critical points for a retail buyer, let me paraphrase: your product has to be something that people in the store can look at and say oh yeah, I know what that is! I need one! So, value proposition aside (although, its not really aside thats what the whole contest is about), heres another problem. Lets say that you get JibberJobber. You understand what it does, what the features are, what its all about. Theres still education needed, to compel you to actually use the system. Think about it many of you have been reading my blog for quite a while. I try and encourage you to manage your career. To take your future into your own hands. I want you to care more about your career and future more than anyone else. And JibberJobber is a great tool for that. Isnt it? Even so, with the constant encouragement, many of my blog readers are not JibberJobber users. There is an education issue, and its big. You dont need education on why to use toilet paper. You dont need education on why to use toothpaste, or a hair brush, or a TV, or anything like that. But you do need education on using, or buying JibberJobber. How can my brand upgrade change that? This contest is sponsored by: JibberJobber, of course! Deb Dib Personal Branding Expert for Senior Executives Walter Akana Career and Life Strategist and Personal Branding Expert Megan Fitzgerald Expatriate Career and Personal Branding Expert Louri Russel Boilard Executive Resume Writer and Career Psychologist/Counselor Makini Harvey Career and Resume expert An anonymous corporate sponsor donating The Planet Earth DVD Set Mark Hovind Job Bait: The #1 Way to Land 6 and 7 Figure Jobs New!